Does the Internet save you money or do you tend to spend more? That’s the question this inquiring mind wants to know.
At first thought, the answer was clear to me. OF COURSE it saves you money! It can save you lots of money! After all, didn’t you see that Groupon deal for half off on a dozen of Trophy cupcakes? Then I thought a little bit longer about this question and recounted all the various purchases I’ve made as an Internet shopper and my second reaction was, NO WAY – you can spend a lot MORE money if you’re not careful.
These are words from a true Internet Shopper so listen closely…
I’d like to walk you through a few examples of how you can save money by shopping online as well as how you can easily overspend by becoming an Internet shopper if you’re not careful.
So, it saves you money. That is right.
My iPhone cover/case had seen the last of its days and I was in dire need of a new one. I jumped in my car and used my gasoline which cost me $4.49 a gallon to go to the Apple store where I found several cases for around $30. Unfortunately I sort of care about how cute my phone case is more than I should so I walked out of the store empty handed after seeing boring, uninteresting cases. I got back in my car to use more gasoline which cost me $4.49 a gallon in case you didn’t hear me the first time, and I headed home. Trip unsuccessful! The worst part was I still had no iPhone case replacement.
I got home, hopped on my laptop and started to browse the wonderful worldwide web for a practical yet pretty case and I found one on eBay for $6, and that included shipping and no taxes. Score and it was stylish! Wahoo!
I received my case in the mail a few days later, adored it, used it, and 6 months down the road the process of looking for a case would begin again but this time I would be smarter about where to get a good case. A case I loved.
That’s not so bad, right?
The part of that story you didn’t hear about was how while looking for a new iPhone case, I had checked my email and was told by a mail in my inbox that there was a Michael Kors sale going on. I browsed ideeli to see what this noise was all about and what do you know, yes there indeed was a great sale going on! I saw several items which were originally $135 on sale for $60 and I started racking my brain for my future plans trying to see if there were occasions I needed to buy such a cute dress for. Ahhh, so maybe I couldn’t think of any occasions off hand but I was certain there would come a time where I would need to wear a dress. THAT dress. After 2 seconds of thinking about it and deciding I needed that dress or I might not get through the rest of the day, I was convinced we were destined to meet. The checkout process commenced and a few days later I would be receiving the lovely threads on my doorstep.
It was quite magical actually.
Another thing I was told while cleaning up my inbox was that a nearby spa was offering a massage for $40 instead of their normal $95 price. Hmmm, my neck and back had been a bit stiff lately so I thought this would be a great reason if any, to click on the buy deal button and help treat my physical ailments with some tender love and care. Heaven forbid I pay $95 when I could get such a steal on something I needed so badly anyway… RIGHT?
Yeah, WRONG.
Before you know it my friends, that $24 I had saved from my iPhone case is out the window, having spent $100 in that same sitting on items which I can assure you were by no means must-haves but nice-to-haves instead. Along the way somehow I convinced myself the two unnecessary buys were so much better than spending the original $224 I would have otherwise but the point is, I probably wouldn’t have spent that money.
Note to Hubby, the above scenarios are purely fictional :)
See, I believe the internet causes us to spend more. I mean, yes we have “on sale” items readily available at our fingertips and with a few clicks and a couple of days later can find the goods on our doorstep. But with constant ads, emails, feeds, tweets, and promotions, being tempted by reduced prices and sales at a constant rate, are we really spending more than we normally would?
Instead of making you guess my opinion on this, I’m just gonna say YES to that one!
But it doesn’t have to be that way. I would say after a year or two of converting to being an Internet shopper primarily, I’ve learned how you can maintain healthy spending habits even when we’re being sent a thousand signals and messages daily so that you don’t end up in a poorhouse hell.
Here are my top 10 pointers to keep in mind so that you don’t overspend and kill your bank account due to the easy world of internet shopping.
1. Remember your buying basics. Just because you’re shopping online does not make every other budgeting or money rule you’ve worked so hard to abide by, suddenly invalid. Ask yourself the following questions when tempted online and see how it goes:
a. How many times will I use this item in the next 6 months?
b. How many things do I already have at home which are fairly similar (i.e. little black dress, nude pumps)?
c. How many hours of work did I have to put my heart and soul into just to pay for this item?
d. How will my life be impacted if I don’t get this item?
e. How badly do I need this item vs. want this item?
f. How badly do I need this item RIGHT NOW?
2. Avoid subscribing to email notifications when going through the site’s registration process. It’s easy; just force yourself to uncheck that little box which asks you if they can send you email notifications. What they are really asking you is if it’s ok if they send you amazing deal emails and reminders and bleed you of all your money! I recently unsubscribed to several daily deal notifications and outta sight, outta mind, baby! You don’t know what you’re missing and therefore you can’t be in physical pain if you don’t have those BCBG shoes you’ve been eyeing and waiting for which suddenly showed up on Rue La La.
3. When paying for an online purchase, avoid checking the box which reads “save credit card information for future purchases.” Here’s another sneaky little checkbox to avoid. I know this sounds trivial but it’s no joke. If you’re like me and you still don’t have your credit card numbers memorized, having to dig it out and go through the rigmarole of entering my card info each time is annoying and it actually makes me question how badly I need the damn thing. If it’s worth the effort, I probably need it. If you have your credit card numbers memorized, then I’m just sorry – get new cards and quit trying to be so smart already.
4. Shut your window and shut it fast. I would bet you, if you walked away from an online purchase and closed the page and came back to it a few hours later, there’s a pretty good chance you’d realize you really didn’t need it anyway. It’s true! There’s something which goes completely out of whack in our brain when we see a good deal, where we believe life cannot go on unless we buy it right then and there. Truth is, we’ll still live and life really will go on but you need to take a breather allowing time for the wacky thoughts to exit your brain. I promise you, they will!
5. Remove and Replace. Replace all of the deal and shopping sites in your favorites with more useful sites such as NY Times, CNN, Yelp, Tanya Talks, and your other favorite bloggers.
6. Stop with the integration already. Disable all shopping and online deal site apps from your Facebook, your iPhone and quit following these sites on twitter as well. Otherwise the deals will still pop up in your feeds and you’ll still be noticing them and will be tempted. Sometimes ignorance really is bliss or in this case, ignorance is good for the pocketbook.
7. Research. If you are going to have to buy something off the internet make sure you find the best deals with no tax and no to low cost shipping. You’d be surprised with how many sites don’t charge for these things so take the time to check out other sites. Also, make sure you read customer reviews! Finally, triple read the terms such as the return policy, etc.
8. If you’re buying clothes make sure you know yourself well before committing. Women often make this mistake the hard way, I know that I have. Know your body well, know how clothes fit you, know your sizes, and know how Missoni vs. Helmut Lang fits so you have a pretty good idea what size you would be. This DOES differ quite a bit from designer to designer! Returning is a huge hassle and most people don’t end up doing it so avoid situations where a garment you ordered ends up finding a nice cozy spot in your closet which goes forgotten.
9. Give yourself an online allowance if this is how you do your shopping. If you shop for clothes every three months you can create a budget for your online shopping which matches up to your 3-month clothes allowance. Just make sure you stick to it and manage it properly.
10. Quit justifying and lying. When the deals are hot there is a natural tendency to justify why you needed that purse, dress or pair of shoes RIGHT NOW. Stop doing that! Be honest with yourself and if you’re buying it simply because you want it, be aware of that and admit that rather than lying to yourself with some made up reason why you needed it.
I think I’ve gone on long enough about the negatives yet realities with how easy it can be to overspend while shopping online. Let me end this post on a more positive note….
The internet really does offer some amazing deals and to date is the best resource I’ve found for finding what I’m looking for at a lower price than in the stores. Just be careful not to overindulge since online transactions can be a little TOO EASY at times (can we say um, “PayPal?”) and it’s easy to think you’re getting a great deal while forgetting about the fact you just bought a lot more than you probably intended to (and more often).
Also remember, there’s a lot more to consider with online shopping such as understanding how returns work, shipping, how it looks in person vs. online, how it will fit, etc than you previously had to deal with by just walking into a store. If you do it right – you can save quite a bit of money and get some great deals to boot! “To boot,” as in to show for of course. Please don’t go out there and buy some boots now.
Oh but wait, did you see the Nordstrom’s anniversary sale online recently? Talk about GORGEOUS boots! Check it out: Nordstrom boot sale.
Oh… sorry :)
-Tanya

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